Category Archive: SEO

Feb 26

All business is local, localize your business Google Plus Foursquare

Tweet Localize your business, optimize Google Plus Pages, Foursquare and Banjo apps, set up your local business presence to attract your local social audience. If your business is local as it should be, then this post is for your eyes.

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Aug 19

Anatomy of a perfect landing page, how to.

Tweet Click through rate (CTR) is determined by a perfect landing page, your ad text and your offering; the post relates the anatomy of a perfect landing page. The most important elements of a website, a part from the home page, are the “landing pages”. Landing pages, also known as “lead-capture pages”, might be considered …

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Apr 15

Complete SEO analysis checklist 2012

Usability test

Tweet This document represents a needful topic for each aspiring SEO specialist. The idea is to update it regularly and to integrate this document with your contributions. Automated SEO reports This is the easiest solution you have in your hands. Here is a list of free automated SEO tools that can offer interesting SEO reports …

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Mar 11

keyword effectiveness index KEI, take with caution.

keyword effectiveness index

Tweet All success in Search Engine Marketing begins with Keywords says Robin Nobles, Co-Director of Training of Search Engine Workshops. The analysis of the keyword effectiveness index is the reason of this post. Sumantra Roy (1stSearchRanking) invented the equation used to calculate KEI. The keyword effectiveness index (KEI) compares the number of searches for a keyword with the …

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